The Pittsburgh Steelers generated an attention-grabbing mixture of income and controversy once they modified the title of their dwelling stadium from Heinz Area to Acrisure Stadium this summer time. Acrisure, an insurance coverage brokerage agency out of Michigan, is reportedly spending over $10 million a 12 months for the stadium’s naming rights. To check, the Pittsburgh-based Heinz ketchup firm beforehand paid a mean of $2.85 million per 12 months to have its title hooked up to the Steelers’ dwelling.
It seems a division rival could quickly observe within the Steelers’ footsteps.
Per Josh Alper of Professional Soccer Discuss, the Cincinnati Enquirer studies that the Cincinnati Bengals have knowledgeable metropolis and county officers that they intend to promote the naming rights to Paul Brown Stadium as quickly as potential. The Bengals, Inexperienced Bay Packers, and Chicago Bears are at present the one NFL groups with out naming rights agreements for his or her stadiums, however the Cincinnati Enquirer story claims the Bengals are hoping to alter that earlier than the upcoming common season begins in September.
Any income earned from an settlement concerning the venue’s title might probably go towards paying for the reported $500 million in renovations that Paul Brown Stadium requires.
Regardless of the Bengals intend to do, latest historical past reveals they’d higher be ready for some backlash amongst passionate followers who will insist they’re going to by no means abandon the Paul Brown Stadium title.